What should I do if the printer's Wi-Fi setup mode times out?
If the blue Wi-Fi light is not blinking, the printer is not in Wi-Fi setup mode. Press the Power button and Wireless button simultaneously and watch for the Power button to briefly flash, then release the buttons. The Wireless light will blink blue. Wait for one minute, close and reopen HP Smart, then try connecting again. (Page 3)
From the official HP Deskjet Ink Advantage 2700 All-in-One Printer manual, page 3
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